If you like the History Channel as I do, then you've undoubtedly seen the series of recent Brinks Broadview Security ads. The two that come to mind immediately are The Ex-Boyfriend and Idiot in a Hoodie. These commercials are the epitome of nonsensicle situations that would probably never happen.
The Ex Boyfriend
The ad begins with a young woman saying goodnight after what appears to be a first date. The young man respectfully kisses her on the cheek after she tell him she just ended a bad relationship. The date leaves and her ex-boyfriend runs up to the front door (which was already closed and locked) and kicks it open before glaring dumbfounded at his ex while here security alarm goes off. She young woman recieves a call from the security company and she explains what just happened, followed by police being dispatched to her home.
The first obvious question is how does this woman afford the almost half-million dollar home she's living in on her income alone at only around her late 20s? WHy was her door so fragile that any jerk could just kick it in with one try? You'd think a home as luxurious and elaborate as hers would have a stronger door and frame. If the ex wanted to murder her on the spot, he certainly could have despite an alarm or phone call, leaving enough time to run before the police arrived. The question burning in my mind during this whole event is why is she already dating someone new if she just ended her old relationship? Is there something programmed into some people that when a relationship is failing the thing to do is find someone new then break up? I've seen this happen to several friends and I really don't think it's the appropriate way to handle the situation.
Next post, I'll talk about Idiot in a Hoodie. Stay tuned!
Edit: After viewing the commercial a second time, the woman's home appears to be a town house, so the estimated value is probably way off. However, I've seen town homes and twins with stronger doors.
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I gotta say , your an idiot on this one.
ReplyDeleteFirst off no where do they EVER state what her job is , how long she's not been with her ex or where she lives. So your assumptions of an expensive house etc are unfounded. I see that commercial and simply see a townhouse in the city.
Secondly , what and why does it matter how long she's been in or out of her relationship? The point here is that her ex is stalking her , and as far as you know she could have been out of the relationship for a week or a month. Either way it is completely unrelated to the message being sent by this commercial.
If you would like to point out mistakes in the commercial then look to the phone call. Yes security companies call your house when the alarm goes off , but you MUST give them a passcode or the police are called on the spot.
i agree these commercials are not thought through very well. If anything they are creating a negative image for their product by having all the homes they protect getting broken into. They should redirect the companies focus and create an ad that can but their product in a positive light.
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