Microsoft Bing Commercials

What has search overload done to us? Well according to Microsoft's Bing commercials, it had created a population of computer users that know a whole heck of a lot about a whole heck of a lot of topics. However, that isn't the message Microsoft is trying to send is it? It would seem they are criticizing other search engines for providing a huge breadth of results only loosely tied to the query.

Any brainless internet surfer has heard of Google, if not from a popular television program then prom a commercial here or there. I challenge anyone to do a Google search on any of the words used in Bing ads and provide a list of irrelevant search results matching those in the commercials. Good has done a nice job and the proof is in the revenue it generates for its stockholders. Not only has the search engine performed well, but the revenue has been high enough to grow the Google business to epic proportions, now offering a mobile OS and Google version of many popular productivity programs.

So, to answer the question posed by these ads; search overload enables us to quickly and easily find specific, relevant information that would have otherwise taken quite a while on old webcrawler type search engines and saves us the drive to a library or the search through a book for a quick single fact. The claim that modern search engines can't possibly find what you are searching for is lie that can be debunked the next time you type "Google."